KFC has unveiled a global brand refresh. This transformation is not merely a logo change, but a project to overhaul the entire brand experience, encompassing menus, stores, packaging, advertising, and digital displays. The core symbol is the bucket. KFC has expanded the bucket—originally a packaging container for chicken—into a key asset that connects the entire brand. The form and image of the bucket are being utilized more actively in packaging, advertising, apps, and store designs. JKR was responsible for the new identity. JKR [… ]
Korea National Oil Corporation's oil price information service, Opinet, has completely revamped its mobile app for the first time in 10 years. Launched in 2008, Opinet is a public platform providing price information for gas stations and charging stations nationwide, and has grown into a service used by 230 million people annually by the end of 2025. This revamp is not merely a simple screen rearrangement, but a change that refines the service structure to enable users to find oil price information more quickly and easily. The biggest change is the personalization feature. […]
Figma has released an example of a user persona template utilizing Figma Weave. Sarah Clayton, a Senior Product Designer at Dropbox Replay, used Weave to create more realistic images of ideal customer profiles. Previously, personas were described using diagrams, user stories, and recurring portraits. However, it was difficult to adequately depict actual users' work environments. This template places users within specific scenes based on portraits and prompts. For example, [… ]
The U.S. government has imposed export control measures on Antropic's latest AI models, 'Claude Fable 5' and 'Mythos 5'. Antropic stated that the U.S. government issued a directive to halt access by foreign nationals based on national security authority, noting that this applies to foreign national employees within the United States as well. Consequently, Antropic has completely suspended access to both models to ensure compliance. The company explained that other Antropic models are unaffected. This [… ]
Amazon has launched a feature that allows users to create merchandise directly using AI. Users can enter their desired design in text on the Amazon Shopping app or website, and immediately apply the generated images to products such as t-shirts, hoodies, tumblers, and water bottles to place orders. Using it is simple. Tap the Alexa icon in the app or enter "customize" in the search bar to go to the custom creation screen. Users can create designs such as "T-shirts for family gatherings" or "hoodies featuring pets drawn like cartoon characters" [… ]
The symbol of the Korean national baseball team has been redesigned for the first time in 18 years. The Korea Baseball Organization (KBO) and the Korea Baseball Softball Association (KBSA) unveiled the national team's new Brand Identity (BI) on June 9, 2026. This rebranding was undertaken to elevate the team's brand value and status by reinterpreting the existing logo, developed in 2008, in a modern way. The new BI continues the symbolism built by the previous team logo while being refined into a more concise and intuitive form. The previous logo [… ] at the 2008 Beijing Olympics
Antropic has unveiled its new AI model, Claude Fable 5. Claude Fable 5 is Antropic's latest high-performance model available to both general users and enterprises, focusing on complex reasoning and long-running agent tasks. Claude Mythos 5, also unveiled at the same time, shares the same performance capabilities but is available only to a limited number of customers. The core of this model is “how reliably it can handle time-consuming and complex tasks.” Antropic [… ] Claude
Apple has refined the app icon design in iOS 27. If iOS 26 was the version that fully introduced the 'Liquid Glass' design, iOS 27 is closer to a version that refined that style more clearly and practically. The key features of iOS 26's app icons were translucent layers, light reflections, and glass-like textures. They were designed to look different depending on Light Mode, Dark Mode, Tint, and Clear styles, and the overall atmosphere of the operating system was also made more three-dimensional [… ]
X has been reclassified as unavailable to minors on the Korean Google Play Store. Previously classified as an app available for users aged 16 and older, it is now marked as unavailable to users under the age of 19. This measure does not mean that the entire X service has been blocked in Korea. The confirmed change is a reclassification of the app's age rating within the Korean Google Play Store. Accordingly, adolescent users must [re-enter] the X app on Android devices […]
Coca-Cola has unveiled a limited edition package ahead of the 2026 FIFA World Cup. This edition is characterized by capturing the excitement of the World Cup season and the cheering culture of each country on the product packaging. Coca-Cola Korea announced that it revealed the 'Coca-Cola 26 FIFA World Cup Participating Countries Package' in early June and would supply it sequentially through major online and offline distribution channels. This package features a total of eight countries, including South Korea, Brazil, Spain, France, Argentina, England, Germany, and the United States [… ]
Twosome Place has revamped its brand identity. The key is to prioritize the name "Twosome," which people use more frequently, over its long English name. The new BI was designed to encompass the name "Twosome," the relationship between coffee and dessert, and the impression of a Korean brand. The biggest change is the symbol. According to the official Twosome Place BI explanation, the new symbol is a combination that interprets "Twosome" using English letters and Korean consonants and vowels. It combines the T, representing "TWO," and the Korean consonants "ㅆ" and "ㅁ," which form the pronunciation of "SOME," [… ]
Apple unveiled expansions to the App Store at WWDC 2026. This update broadens the ways developers sell, promote, and manage subscribers for their apps. Apple announced these features on June 8, 2026. The biggest change is subscription products. Developers can offer subscription options for groups, businesses, and schools. Support is also now available for a single user to purchase multiple seats and invite others. Apple Business Manager and Apple School [… ]
