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seoul-mascot-01
brand
Seoul City Mascot Renewal: Pink Hatch and Sabangsin Friends
The design of Seoul's mascot 'Haechi', which symbolizes Seoul City, has changed after 15 years. From 1997 to 2007, Seoul City used the character Wangbeom...
switchboard-01
brand
Switchboard Rebranding: From Helpline to Community for LGBTQIA+
Switchboard celebrates its 50th anniversary by rebranding in collaboration with London-based design studio Nice And Serious....
uber-brand-system-01
brand
Uber Brand System: The Standard of Concise Brand Extension
Uber has designed a new brand architecture in collaboration with global creative agency jkr. Uber is a company that represents 'mobility' beyond 'delivery'...
wonka-01
brand
Wonka: Graphics with a pleasant and strange atmosphere
Pentagram, the world-renowned design agency that designed the beautiful typeface for the film 'Wonka', has shared its detailed design portfolio. Pentagram...
hancom-01
brand
The HANCOM: An office platform created by Hangul and computers
Hancom collaborated with design studio SCHEME to create the brand identity for The HANCOM. Hancom developed HWP...
herman-miller-rebrand-01
brand
Herman Miller Rebranding: Back to Basics
Herman Miller has collaborated with Brooklyn design agency Order to rebrand, the first change in a year since the brand's 100th anniversary. The brand...
monthly-design-01
brand
Monthly Design Rebranding: A Leap to Global Online Media
Monthly Design has rebranded to welcome 2024. We have worked with Monthly Design on various projects, including the 'Seoul Design Festival'...
mickey-mouse-license-01
brand
Mickey Mouse Copyright Expires: Mickey and Minnie Go Free
As of January 1, 2024, Mickey Mouse and Minnie Mouse will be free to use. For the first time in nearly 100 years, Mickey Mouse will be free to use...
tosst-01
brand
Toast: AI graphic tool created by Toast
Toss has released Tosst, an AI-powered graphic creation tool that can be used internally. Beautiful and functional 3D...
callofduty-01
brand
Call of Duty Rebranding: A Game Branding Strategy That Helps Immersion
The popular game franchise Call of Duty has been rebranded in collaboration with design studio Koto. Call of...
aid-01
brand
Korean Livestock Data Rebranding: Happy Farms Transformed with Technology
Korea Livestock Data has rebranded. Korea Livestock Data is a company that provides services to manage the health of livestock and supply healthy livestock products....
spectrum2-01
brand
Adobe Spectrum 2: Adobe’s vision of the future of design systems
Adobe has released a new design system, Spectrum 2. Spectrum is a set of over 100 Adobe...
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