Samsung Unveils One UI 9 Beta

Samsung has launched the One UI 9 beta program for Galaxy S26 series users. This beta is based on Android 17. Participating countries include South Korea, Germany, India, Poland, the United Kingdom, and the United States. Users can apply for the beta program through the Samsung Members app. This update focuses on adjusting frequently used features rather than a major design overhaul. The Quick Panel allows for more freedom in adjusting brightness, sound, and the media panel [… ]
Samsung Unveils Galaxy AI Glasses

Samsung Electronics unveiled Android XR-based AI glasses for the first time at Google I/O 2026. At the event held in Mountain View, California, on May 19, 2026, Samsung and Google showcased two models of AI glasses developed in collaboration with Gentle Monster and Warby Parker. This marks the first time the actual designs have been revealed, and the products are scheduled to launch in select markets in the second half of this year. These AI glasses are companion devices designed to assist Galaxy AI phones. Without taking out your smartphone, you can [… ] by voice
Samsung Expands Gemini-based AI Features in Family Hub Refrigerators

Samsung Electronics is rolling out a major software update for select Bespoke AI refrigerator Family Hub models currently on sale in the United States. This update targets refrigerators equipped with the 32-inch Family Hub screen and will be applied sequentially starting May 11. The most significant change is the expansion of AI capabilities. Through this update, Samsung is enhancing AI Vision, a food recognition feature; Bixby, a voice control feature; and Now Brief, a personalized daily widget. [… ]
Samsung Begins Official Distribution of One UI 8.5, Resembling Liquid Glass

Samsung has begun the official rollout of One UI 8.5. Samsung announced that it will first distribute the One UI 8.5 update in Korea starting May 6, 2026, and then sequentially expand to other regions. This update applies to the Galaxy S25 series, Galaxy S25 FE, Galaxy S24 series, Galaxy S24 FE, Galaxy Z Fold 7/Z Flip 7, Galaxy Z Fold 6/Z Flip 6, Galaxy Tab S11 series, Galaxy Tab S10 series, etc. [… ]
Samsung Desktop AI Project Luna Unveiled

Samsung Electronics unveiled 'Project Luna,' a desktop AI robot concept, at Milan Design Week 2026. This product is part of Samsung’s exhibition 'Design is an Act of Love,' which runs from April 20 to 26 at the Superstudio Più in Milan, Italy. Samsung announced that it will showcase over 120 products and concepts across 12 immersive zones during the exhibition. Project Luna features a rotating circular display mounted on top. Fast Company […]
Samsung Galaxy S26 Unveiled, Agentic AI UX

With the unveiling of the Galaxy S26 series, Samsung Electronics has put the agentic AI experience at the forefront, reading the user's intent and context to suggest actions. The strategy is to transform the flow of mobile usage by providing assistance at the moment it is needed, even without the user issuing a command first. Introduced as a core feature, Now Nudge analyzes messenger conversations and screen context to provide immediate suggestions. If a message is received asking to send travel photos, it automatically finds relevant images in the gallery [… ]
‘'Hey Flex' Perflexity Enters Galaxy

Samsung Electronics is accelerating the expansion of the Galaxy AI ecosystem by officially announcing the inclusion of the Perflexity AI agent in its upcoming flagship smartphone, the Galaxy S26 series. Perflexity is set to be available for immediate execution via the device's side button or the voice command "Hey Flex." The core of this integration is an agent-based user flow that handles tasks without the need to directly open an app. Users can invoke Perflexity with "Hey Flex" to register schedules or organize memos [… ]
One UI 8.5 Enhances Content Creation and Sharing

Samsung Electronics will launch the beta program for One UI 8.5, its next-generation mobile operating environment, starting on the 8th. This version builds on the existing One UI 8 with significantly enhanced AI features and device-to-device connectivity. The beta program will be launched sequentially for Galaxy S25 series users in six countries: Korea, the United States, the United Kingdom, Germany, Poland, and India. Users interested in participating can […]
Samsung Galaxy Z Trifold Launch

Samsung Electronics has officially unveiled the Galaxy Z TriFold, a new foldable smartphone that folds into three stages. When unfolded, the Galaxy Z TriFold boasts a large 10-inch display measuring 253mm. When folded, it has the same 6.5-inch, bar-type design as the Galaxy Z Fold7, measuring 164.8mm. It measures 12.9mm thick when folded and measures 3.9mm at its thinnest point when unfolded. The infolding design, which folds both sides of the phone inward, effectively protects the main display.
Samsung Design Website & Instagram Redesign

Samsung Electronics has unveiled a revamped Samsung Design website and official Instagram account, reshaping its design organization in December 2025. The Samsung Design Instagram account has been rebranded as design.samsung. Through this new platform, Samsung plans to focus on showcasing the product creation process and the perspectives of the designers at the heart of it. The key elements are the mindset and emotions of designers who imagine, develop, and complete products, as well as the social and technological changes they observe.
Samsung Galaxy XR unveiled

Samsung Electronics launched the Galaxy XR, a headset-style mobile device, in Korea on October 22nd. The Galaxy XR is the first device to feature the Android XR platform, jointly developed by Samsung, Google, and Qualcomm. Users can naturally control content in their space using voice, gaze, and gestures. Google Gemini and Gemini Live are pre-installed, understanding the surrounding context and facilitating smoother tasks. Search YouTube for videos, select results with your gaze, and […]
Samsung Financials with an eye for detail

'Samsung Financial' was developed as the exclusive typeface for Samsung Financial Networks. Samsung Financial Networks, a joint brand of Samsung's financial companies including Samsung Life Insurance, Samsung Fire & Marine, Samsung Card, and Samsung Securities, was launched in 2022. Samsung Financial Che is based on Samsung's exclusive typeface, Samsung Che, but emphasizes more rounded and geometric shapes. The lowercase letters are adopted as the base, reflecting the soft and open attitude of the brand. The core consonant 'ㅅ' reflects the identity of flexibility, and is designed to naturally transform in space in the combination of 'ㅅ+a' and 'ㅅ+a', which is [...]