We live in an era where software powers the world. Product growth equations are becoming increasingly sophisticated, and success hinges on how quickly and effectively you implement proven methodologies.
However, simply copying other trendy products won't lead to success. Users won't have a compelling reason to use your product.
Ultimately, to survive, I need to find a point where I can monopolize the market while building the future value that my products pursue.
To impact a product through design, you need to understand this strategic thinking. Ideally, you can design directly, but if another team member is in charge, you need the ability to define the most effective design direction.
In this session, we'll explore strategic thinking that drives product growth.