WEBINAR

Strategic Thinking for Product Design

Online Webinar

We live in an era where software powers the world. Product growth equations are becoming increasingly sophisticated, and success hinges on how quickly and effectively you implement proven methodologies.

However, simply copying other trendy products won't lead to success. Users won't have a compelling reason to use your product.

Ultimately, to survive, I need to find a point where I can monopolize the market while building the future value that my products pursue.

To impact a product through design, you need to understand this strategic thinking. Ideally, you can design directly, but if another team member is in charge, you need the ability to define the most effective design direction.

In this session, we'll explore strategic thinking that drives product growth.

Someone who would like to hear it

  • Those who want to make a bigger impact with product design
  • Contributor to product strategy
  • Someone who develops product strategies with colleagues
  • Those who are concerned about product growth
  • Those who are dealing with a problem without reference

teacher

Jongmin Park

A design leader who has achieved results at every stage of a startup from start to finish.
From being the first designer at a startup to directing the design of a team of 200, I've created design impact at every stage. My goal is to help people experience the world through design in a richer and more engaging way, and to create a design language that everyone can understand.

My first startup was co-founding Lineable, an IoT-based startup that uses Bluetooth location technology to prevent lost children. Later, I designed products and brands for Our Table, a service that provides special recipes for special occasions. Later, I joined the travel startup My Real Trip as a product designer and led the design team there. I also served as Head of Design at Healing Paper, which provides services for Gangnam Unnies. I currently run the design media company "Design Compass.".
  • Current) Design Compass CEO
  • Former Gangnam Unnie Head of Design
  • Former) My Real Trip Design Team Leader
  • Former UI/UX designer at Our Table
  • Former) Linearble UX Designer

index

  1. introduction
  2. Strategic thinking
    • SWOT
    • Value chain
    • flywheel
    • Value Proposition Canvas
    • Working backwards
  3. Q&A

guide

  • We will send you an email with the URL and password on the day of the lecture.
  • You can check the ZOOM link and password at the link below on the day of the lecture.
  • If the minimum number of participants is not met, the class will be postponed or cancelled with a refund.
  • Before midnight the day before the lecture: Full refund
  • On the day of the lecture: No refunds

review

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Operator
2 months ago
This session was also enjoyable. If only there hadn't been an internet issue! (I looked it up and found that there was a widespread CloudFlare bug.) The unexpected interaction that arose during the Q&A session was refreshing. In the next session, we'll prepare a design strategy that creates business impact based on the current situation. 🙂
This course is full right now. We limit the number of students to create an optimized and productive group dynamic.
enrollment:29
Design for Business