Tag: bi

brand

LEGO Brand Update: Block Silhouettes Are Everywhere

The LEGO Group has collaborated with Interbrand to create a new design identity. The red brick logo is a powerful design that everyone knows, but it is also a digital...

brand

Lamborghini rebranding: the golden bull leaping from the shield

Lamborghini has refreshed its visual identity for the first time in over 20 years. The company is aiming for electrification with the launch of the 'Towards the Heart of Taurus' (Direzione...

brand

Channel Talk Rebranding: Just the Change You Need

Channel Talk has rebranded. The brand identity of the all-in-one AI business messenger 'Channel Talk' has been reorganized for overseas expansion. 'Business and...

brand

Massimo Duti Rebranding: An Inconvenient Gap That Surprised Everyone

Massimo Dutti has unveiled its new logo. Massimo Dutti is a luxury brand for the middle class, with elegant silhouettes and...

brand

Decathlon rebranding: A properly created symbol after 48 years

Decathlon has rebranded in collaboration with brand consulting firm Wolff Olins. Decathlon has 2,000...

brand

Instagram Motion System: Human-Like Movement

Instagram has teamed up with studio DUMBAR/DEPT to create a motion system that was a radical rebrand about two years ago, 2×4...

brand

H&H Bagel Rebranding: The Transformation of New York’s Iconic Bagel

H&H Bagels has been rebranded in collaboration with New York-based creative studio High Tide. Known as one of the top three bagels in New York,...

brand

Paris Olympics 2024 official poster: We are one

The 2024 Paris Olympics poster has been unveiled at the Musée d'Orsay. It was created in collaboration with French illustrator Ugo Gatoni. “Games...

brand

Lyle Golden Syrup Rebranding: The Result of Modernization Abandoning Heritage

Lyle's new design for Golden Syrup has caused quite a stir. Golden Syrup features surreal illustrations and...

brand

Reconciliation Rebranding: Beauty with Dreams

Beauty platform 'Hwahae' has rebranded. It is a big change after 11 years since the service was launched in 2013. Hwahae is a company that...

brand

Iittala rebranding: From comfortable daily life to fun fashion

At the beginning of February, Finnish lifestyle brand Iittala unveiled its new brand identity at Stockholm Design Week. Iittala's...

brand

London subway map: branding that reflects the local community

London has collaborated with creative studio DNCO to change its subway map, making the complex overground map easier to read and...

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Tag: bi

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