Bethesda has turned the long-held imagination of Fallout fans into reality. They have released the game's iconic item, the Pip-Boy 3000, as a wearable device that can actually be worn. The price is $299.99. Production was handled by The Wand Company, well-known for its collectibles. This product was designed based on the in-game 3D data of the Pip-Boy 3000 that appeared in Fallout 3 and Fallout New Vegas. While there have been replicas based on props from the Amazon TV series version before, the original [… ]
Krafton unveiled its new vision, slogan, and corporate logo on February 26. CEO Kim Chang-han presented organizational alignment and mid-to-long-term growth directions during the internal program, Krafton Live Talk. The new vision consists of a declaration to walk a path no one has taken to realize the dreams of gamers. The slogan is "Pioneer the Undiscovered." Translated into Korean, it means pioneering unknown territories. While focusing on the essence of the game business, the genres and technologies [… ]
Google has unveiled an installation that reinterprets arcade games in a new way to expand its engagement with the artificial intelligence research community. The project is named Conway's Arcade. Unveiled at Neurolips 2025, this installation is designed not to simply replicate classic games, but to transform the calculation rules themselves into a form of play, allowing visitors to directly touch, input, and observe the reactions. Conway's Arcade translates the concept of cellular automata, known as John Conway's Game of Life, into a hardware experience. […]
Netmarble's blockchain gaming platform, Marvrex, has launched a complete rebrand to celebrate its third anniversary. The core message of the rebrand is a declaration to restore the fun of Web3 gaming. The platform's operational priorities will be focused on gameplay experience and emotional immersion, rather than complex procedures like token exchanges and NFT transactions. This rebranding highlights Marvrex's commitment to expanding game partnerships and enhancing its user rewards system. The rebrand also focuses on strengthening technology and sustainability, and community […]
Gravasta has unveiled its new compact gaming keyboard, the Mercury V60 Pro. Continuing the design philosophy of the V75 Pro, unveiled last June, this model draws attention with its unique, science-fiction-inspired exterior and the company's cutting-edge technology. The Mercury V60 Pro is a compact keyboard featuring a 60-percent layout, with an aluminum alloy frame for enhanced rigidity. Inside, it features Gravasta's newly developed UFO magnetic switches. These switches feature a hole […]
Xbox and Crocs are collaborating to create a unique, console-inspired shoe. On the 26th, Microsoft will release a limited-edition collaborative piece, the Xbox X Crocs Classic Clog, which embodies the Xbox Series XIS controller design. The console's iconic buttons and joysticks are recreated on the shoe, maximizing the gamer's sensibility. This unique item, bridging gaming and fashion, is quickly becoming a hot topic. This collaboration features a matte black exterior […]
‘This is a brand design collaboration between "One Burger" and The New Company. What happens when burgers, culture, and design collide? One Burger is a brand born from this question. It redefines the burger beyond simple fast food into a cultural symbol, offering a new culinary experience that connects people. The New Company, in collaboration with the One Burger team, developed everything from brand strategy and naming to visual identity, art direction, motion graphics, and even the website.
Ahead of the release of Football Manager 26, the brand has undergone a major overhaul. Ahead of the game's November 4th release, Sports Interactive has unveiled a new visual identity that reflects the brand's long-term direction. The design was done by UK studio Nomad. Since 2021, Nomad has been collaborating with the Football Manager team, implementing minor updates annually. However, this year marks a significant milestone, with the acquisition of official FIFA and Premier League licenses, the introduction of a women's football mode, and the transition to the Unity engine […]
LinkedIn has partnered with puzzle master Nikori and world champion Thomas Snyder to launch "Mini Sudoku." This game shrinks the traditional 9x9 Sudoku puzzle to a 6x6 grid, designed to be solved in an average of 2-3 minutes. This new game is LinkedIn's sixth and is available only on the latest version of the app. Nikori, the puzzle publisher that established the name and rules of "Sudoku" in 1984 and spread it across Japan and the world, has been losing its name in the process of international expansion.
Global e-commerce platform Cafe24 has unveiled a new identity through a brand renewal. This rebranding project was carried out in collaboration with design studio Ordinary People. Ordinary People focused on redefining the brand's core values based on Cafe24's brand essence of 'supporting and connecting possibilities' and visualizing them. The core of this rebranding is the delivery of a clear philosophy and vision centered around the slogan 'Idea is Business'. Creative ideas are put into practice […]
This is the brand design for ALT Games, a new festival celebrating independent game creators and indie game design culture in Sydney, Australia. Hosted at Sydney's powerhouse museum, PHIVE, the festival showcases creative and experimental interactive media. Design agency dia studio created a striking visual identity centered around a custom logotype inspired by game controller icons and a color palette of black and neon green. Capturing the energy and DIY spirit of the indie game community, the print […]
Ahead of WWDC 2025, Apple announced this year's Apple Design Awards winners, recognizing apps and games that excel in design and user experience. Twelve winners—one app and one game in each of six categories—were selected from 36 finalists developed around the world. Susan Prescott, Apple's senior vice president of Worldwide Developer Relations, said, "We recognize the creativity and innovation that developers have shown by pushing technological boundaries […]
