Beero: A beer brand created by Tom Holland

Tom Holland has launched a non-alcoholic beer brand called Bero. Tom Holland quit drinking in 2022. While quitting alcohol, he relied on non-alcoholic beer, but he said that it was difficult to find a satisfying taste. In addition, the labels of non-alcoholic beers released by major beer brands were clearly blue, so he said that he was noticed at drinking parties.

So Tom Holland created a beer for people like himself. It comes in three flavors: Pilsner, IPA and Wheat, in a shiny gold and traditional typeface. The color scheme is green, red and white with gold accents.

©Bero

Tom Holland’s personal story is embedded throughout the brand: Kingston Golden Pils is named after his hometown, Noon Wheat is named for his miniature schnauzer, and Edge Hill IPA is named for the school where he studied ballet as a child.

©Bero
©Bero
©Bero
©Bero
©Bero
©Bero
©Bero

Available online for $16 for a six-pack, Bero will be available in bars and restaurants in New York and LA, with plans to launch in the UK by the end of the year and expand across the US.

This is the era of influencer brands. Celebrities like George Clooney and Ryan Reynolds have also entered the alcohol industry and made a fortune. Although it has not been officially announced, the name Bero seems to be a combination of Beer and Hero. It is also non-alcoholic, which is similar to Tom Holland.

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