Brands, by definition, have a wide range of influences. among them brand designis delicately designed from establishing the brand identity to the experience of meeting customers. Create a medium to communicate with customers in countless ways, including graphics, products, campaigns, messages, and videos. Now, not only organizations but also individuals create brands by defining their identities. whatever BX(Brand Experience)It's time to think about it.
So far, while studying BX, I have collected books where I could learn how to convey messages to people, imprint their images, and move their hearts. understand the brand theory and basis, strategies and technologies that enable brands to have power, and books published by great brands that have actually made an impact on the world. memorable brand storydivided by
Brand Theory and Grounds
Brand Experience Design Bible
By Darren Coleman | So Seulgi Station | UX Review | 2020
Design the Brand Experience: Understanding and Strategies for Customer Experience Branding
By Thomas Gard | Gyeongnam Choi Station | UX Review | 2019
All business is branding
Seongtae Hong | Sam & Parkers | 2012
different than better
Seongtae Hong, Suyong Jo | Bookstone | 2015
Branding Classics by David Aaker: How the Best Brands Are Made
By David Aaker | Beomeo Design Lab Station | UX Review | 2021
brand atlas: Branding Marketing Immutable Law 55
Alina Wheeler and Joel Katz | Han Soo-young Station | Sigma Books | 2011
100 Immutable Laws of Brand Identity
By Kevin Budelman, Ms. Kim | Station Lee Hee-soo | Art in Book | 2020
The secret brand identity of things that look good
Jaeguk Cha | Gilbeop | 2017
brand branding branded
Lim Tae-soo | An Graphics | 2020
Brand strategy and technology
Brand Design: The power that creates a brand is not intuition or emotion. These are the stages of detailed practice. It is design.
By Catherine Sladebrooking | Jaekyung Lee Station | Hong Design | 2018
The Art of Startup Branding: Developing a Real Brand for Entrepreneurs
By Anne Miltenberg | Station Lee Yun-jeong | UX Review | 2020
positioning
Jack Trout, by Al Ries | Station Jinhwan Ahn | Eulyu Cultural History | 2021
Code of Enthusiasm 7: Marketing That Turns Your Customers into Fanatics
By Patrick Hanlon | Hong Seong-jun Station | Myungjin Publishing | 2008
Stories Become Weapons: 7 Sentence Formulas to Survive Brand Wars
By Donald Miller | Jiyeon Lee Station | willbook | 2018
here comes the purple cow
By Seth Godin | Station Lee Joo-hyung | Jane | 2004
memorable brand story
Baemin-like
Seongtae Hong | Bookstone | 2016
That's why branding is necessary. How to become a single brand among many names.
Jeon Woo-sung | Reading Wednesday | 2021
A brand that sells happiness, O'Rolly Day
Shinhoo Park(lolly) By | Blackfish | 2022
Designing Airbnb Brand Experiences: The Beginning of a Living Journey
By Joseph Michelle | Station Kim Yeong-jeong | UX Review | 2020
MUJI thoughts and words of MUJI
Quality Planning I | Min Kyung-wook Station | Woongjin Jiji House | 2020
Patagonia, surf when the waves hit
By Yvonne Chouinard | Station Lee Young-rae | Lighting House | 2020
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