Toss hosts design conference SIMPLICITY23. The session video will be released at 4:00 PM on May 22 (Mon). You can receive information by text and email after pre-registration.
It consists of Unknown Areas to challenge unknown areas, Untanaled Knots to untie tangled knots, Emphathize Value to empathize with values, Getting Closer to get closer to users, and Countless Attempts when numerous attempts are needed. A total of 23 sessions covering various areas such as branding, product design, hardware design, interviews, and testing.
It's cute that it looks like it was written and drawn by hand. The trembling motion looks like people whispering. The solid layout of the font turns into a shape drawn with colored pencils, adding a human touch to Toss' usual clean and smart impression. I also wonder why S, P, and T are emphasized.
The toss-down participation experience, which listens to the concerns of designers, is also good. When you answer a simple user-oriented question, the toss team's answer is displayed. A deeper story can be heard next week.
Our designers, who often face challenging situations between the company's growth and good design, have very few places to complain. I hope there will be more time and space to focus on design like Toss' design conference. Be sure to participate and support them so that they can continue their wonderful moves!
