{"id":7164,"date":"2022-07-31T11:30:12","date_gmt":"2022-07-31T02:30:12","guid":{"rendered":"https:\/\/designcompass.org\/?p=7164"},"modified":"2025-06-06T13:39:22","modified_gmt":"2025-06-06T04:39:22","slug":"bx-design-bibles","status":"publish","type":"post","link":"https:\/\/designcompass.org\/en\/2022\/07\/31\/bx-design-bibles\/","title":{"rendered":"The Timeless BX Design Bible"},"content":{"rendered":"

Brands, by definition, have a wide range of influences. among them brand design<\/strong>is delicately designed from establishing the brand identity to the experience of meeting customers. Create a medium to communicate with customers in countless ways, including graphics, products, campaigns, messages, and videos. Now, not only organizations but also individuals create brands by defining their identities. whatever BX(Brand Experience)<\/strong>It's time to think about it.<\/p>\n\n\n\n

So far, while studying BX, I have collected books where I could learn how to convey messages to people, imprint their images, and move their hearts. understand the brand theory and basis<\/strong>, strategies and technologies that enable brands to have power, and books published by great brands that have actually made an impact on the world. memorable brand story<\/strong>divided by<\/p>\n\n\n\n

<\/div>\n\n\n\n

Brand Theory and Grounds<\/h2>\n\n\n\n
\"Brand<\/figure>\n\n\n\n

Brand Experience Design Bible<\/span><\/a><\/strong>
By Darren Coleman | So Seulgi Station | UX Review | 2020<\/p>\n\n\n\n


<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"Design<\/figure>\n\n\n\n

Design the Brand Experience: Understanding and Strategies for Customer Experience Branding<\/span><\/a><\/strong>
By Thomas Gard | Gyeongnam Choi Station | UX Review | 2019<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"All<\/figure>\n\n\n\n

All business is branding<\/a><\/span><\/strong>
Seongtae Hong | Sam & Parkers | 2012

<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"Different<\/figure>\n\n\n\n

different than better<\/a><\/strong><\/span>
Seongtae Hong, Suyong Jo | Bookstone | 2015

<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"David<\/figure>\n\n\n\n

Branding Classics by David Aaker: How the Best Brands Are Made<\/span><\/a><\/strong>
By David Aaker | Beomeo Design Lab Station | UX Review | 2021<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"Brand<\/figure>\n\n\n\n

brand atlas<\/strong>: Branding Marketing Immutable Law 55<\/strong><\/span><\/a>
Alina Wheeler and Joel Katz | Han Soo-young Station | Sigma Books | 2011<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"100<\/figure>\n\n\n\n

100 Immutable Laws of Brand Identity<\/strong><\/span><\/a>
By Kevin Budelman, Ms. Kim | Station Lee Hee-soo | Art in Book | 2020<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"\"<\/figure>\n\n\n\n

The secret brand identity of things that look good<\/span><\/a><\/strong>
Jaeguk Cha | Gilbeop | 2017<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"\"<\/figure>\n\n\n\n

brand branding branded<\/span><\/strong><\/a>
Lim Tae-soo | An Graphics | 2020<\/p>\n\n\n\n

<\/div>\n\n\n\n

Brand strategy and technology<\/h2>\n\n\n\n
\"Brand<\/figure>\n\n\n\n

Brand Design: The power that creates a brand is not intuition or emotion. These are the stages of detailed practice. It is design.<\/span><\/strong><\/a>
By Catherine Sladebrooking | Jaekyung Lee Station | Hong Design | 2018
<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"The<\/figure>\n\n\n\n

The Art of Startup Branding: Developing a Real Brand for Entrepreneurs<\/a><\/span><\/strong>
By Anne Miltenberg | Station Lee Yun-jeong | UX Review | 2020<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"PositioningJack<\/figure>\n\n\n\n

positioning<\/a><\/span><\/strong>
Jack Trout, by Al Ries | Station Jinhwan Ahn | Eulyu Cultural History | 2021<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"Enthusiasm<\/figure>\n\n\n\n

Code of Enthusiasm 7: Marketing That Turns Your Customers into Fanatics<\/a><\/span><\/strong> 
By Patrick Hanlon | Hong Seong-jun Station | Myungjin Publishing | 2008<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"Stories<\/figure>\n\n\n\n

Stories Become Weapons: 7 Sentence Formulas to Survive Brand Wars<\/a><\/span><\/strong>
By Donald Miller | Jiyeon Lee Station | willbook | 2018
<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"The<\/figure>\n\n\n\n

here comes the purple cow<\/a><\/span><\/strong>
By Seth Godin | Station Lee Joo-hyung | Jane | 2004<\/p>\n\n\n\n


<\/p>\n\n\n\n

<\/div>\n\n\n\n

memorable brand story<\/h2>\n\n\n\n
\"Baemin-daum<\/figure>\n\n\n\n

Baemin-like<\/a><\/strong>
Seongtae Hong | Bookstone | 2016<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"That's<\/figure>\n\n\n\n

That's why branding is necessary. How to become a single brand among many names.<\/a><\/span><\/strong>
Jeon Woo-sung | Reading Wednesday | 2021<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"A<\/figure>\n\n\n\n

A brand that sells happiness, O'Rolly Day<\/a><\/span><\/strong>
Shinhoo Park(lolly) By | Blackfish | 2022<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"Designing<\/figure>\n\n\n\n

Designing Airbnb Brand Experiences: The Beginning of a Living Journey<\/span><\/a><\/strong>
By Joseph Michelle | Station Kim Yeong-jeong | UX Review | 2020
<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"MUJI<\/figure>\n\n\n\n

MUJI thoughts and words of MUJI<\/a><\/span><\/strong>
Quality Planning I | Min Kyung-wook Station | Woongjin Jiji House | 2020<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"Patagonia,<\/figure>\n\n\n\n

\bPatagonia, surf when the waves hit<\/a><\/span><\/strong>
By Yvonne Chouinard | Station Lee Young-rae | Lighting House | 2020<\/p>\n\n\n\n

<\/div>\n\n\n\n

*This posting is part of the Coupang Partners activity, and a certain amount of commission is provided accordingly.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Timeless Bible Series<\/h2>\n\n\n\n
  1. The timeless design bible<\/a><\/li>
  2. The Timeless UX Design Bible<\/a><\/li>
  3. The Timeless BX Design Bible<\/a><\/li><\/ol>\n\n\n\n

    <\/p>\n\n\n\n

    <\/div>\n\n\n\n
    <\/div>","protected":false},"excerpt":{"rendered":"

    \ube0c\ub79c\ub4dc\ub294 \uc815\uc758\ud558\uae30\uc5d0 \ub530\ub77c \uad11\ubc94\uc704\ud55c \uc601\uc5ed\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce69\ub2c8\ub2e4. \uadf8 \uc911 \ube0c\ub79c\ub4dc \ub514\uc790\uc778\uc740 \ube0c\ub79c\ub4dc\uc758 \uc815\uccb4\uc131\uc744 \uc815\ub9bd\ud558\ub294 \uac83\ubd80\ud130 \uace0\uac1d\uacfc \ub9cc\ub098\ub294 \uc21c\uac04\uc758 \uacbd\ud5d8\uae4c\uc9c0 \uc12c\uc138\ud558\uac8c \uc124\uacc4\ud569\ub2c8\ub2e4. \uadf8\ub798\ud53d, \uc81c\ud488, \ucea0\ud398\uc778, \uba54\uc2dc\uc9c0, \uc601\uc0c1 \ub4f1 \uc218\uc5c6\uc774 \ub9ce\uc740 \ubc29\ubc95\uc73c\ub85c \uace0\uac1d\uacfc \uc18c\ud1b5\ud558\ub294 \ub9e4\uac1c\uccb4\ub97c \ub9cc\ub4ed\ub2c8\ub2e4. \uc774\uc81c\ub294 \uc870\uc9c1 \ubfd0\ub9cc \uc544\ub2c8\ub77c \uac1c\uc778\uc870\ucc28\ub3c4 \uc790\uc2e0\uc758 \uc815\uccb4\uc131\uc744 \uc815\uc758\ud574 \ube0c\ub79c\ub4dc\ub97c \ub9cc\ub4ed\ub2c8\ub2e4. \ubb34\uc5c7\uc744 \ud558\ub358 BX(Brand Expereince)\ub97c \b\uc0dd\uac01\ud574\uc57c\ud558\ub294 \uc2dc\ub300\b\uac00 \ub41c \uac83\uc774\uc8e0. \uc9c0\uae08\uae4c\uc9c0 BX\ub97c \uacf5\ubd80\ud558\uba74\uc11c […]<\/p>\n","protected":false},"author":1,"featured_media":7215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[407,1803],"tags":[],"class_list":["post-7164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive","category-1803"],"acf":[],"jetpack_featured_media_url":"https:\/\/designcompass.org\/wp-content\/uploads\/2022\/07\/bibles-bx-design-1.png","publishpress_future_action":{"enabled":false,"date":"2026-05-13 04:35:02","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/7164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/comments?post=7164"}],"version-history":[{"count":0,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/7164\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/media\/7215"}],"wp:attachment":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/media?parent=7164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/categories?post=7164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/tags?post=7164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}