{"id":67217,"date":"2026-07-28T11:00:00","date_gmt":"2026-07-28T02:00:00","guid":{"rendered":"https:\/\/designcompass.org\/?p=67217"},"modified":"2026-07-28T07:54:40","modified_gmt":"2026-07-27T22:54:40","slug":"aiche-restaurant-brand-identity","status":"publish","type":"post","link":"https:\/\/designcompass.org\/en\/2026\/07\/28\/aiche-restaurant-brand-identity\/","title":{"rendered":"Speizerokal Eiche, a fairy tale on a table made of acorns and animals"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\uc624\uc2a4\ud2b8\ub9ac\uc544 \ub514\uc790\uc778 \uc2a4\ud29c\ub514\uc624 Bruch\uac00 \uc54c\ud504\uc2a4 \uc9c0\uc5ed \ubc14\ud2b8\ud638\ud504\uac00\uc288\ud0c0\uc778\uc5d0 \uc704\uce58\ud55c \ub808\uc2a4\ud1a0\ub791 \u2018Speiselokal Aiche\u2019\uc758 \ube0c\ub79c\ub4dc \uc544\uc774\ub374\ud2f0\ud2f0\ub97c \uc124\uacc4\ud588\uc2b5\ub2c8\ub2e4. \uc170\ud504\uc774\uc790 \uc6b4\uc601\uc790\uc778 \ud1a0\ube44\uc544\uc2a4 \uc544\uc774\ud788\ud638\ub978\uc758 \uc131\uacfc \uc88b\uc740 \uc2dd\uc7ac\ub8cc\ub97c \uc218\uc9d1\ud574 \uc800\uc7a5\ud558\ub294 \ud0dc\ub3c4\uc5d0\uc11c \ucd9c\ubc1c\ud574, \ub808\uc2a4\ud1a0\ub791\uc744 \ud558\ub098\uc758 \uc694\ub9ac \ub3d9\ud654\ucc98\ub7fc \ud45c\ud604\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ube0c\ub79c\ub4dc \uc138\uacc4\uc5d0\ub294 \uc2dd\uc7ac\ub8cc\ub97c \ubaa8\uc73c\uace0 \uc694\ub9ac\ud574 \ub098\ub204\uc5b4 \uba39\ub294 \ub2e4\ub78c\uc950\uc640 \uc5ec\ub7ec \ub3d9\ubb3c \uce90\ub9ad\ud130\uac00 \ub4f1\uc7a5\ud569\ub2c8\ub2e4. \uc54c\ud504\uc2a4 \uc9c0\uc5ed\uc758 \uc790\uc5f0\uacfc \uc124\ud654\uc5d0\uc11c \uc601\uac10\uc744 \uc5bb\uc740 \uc77c\ub7ec\uc2a4\ud2b8\ub808\uc774\uc158\uc744 \uba54\ub274\uc640 \uba85\ud568, \ucd08\ub300\uc7a5, \ucf54\uc2a4\ud130, \uc0c1\ud488\uad8c, \uc2dd\uae30 \ub4f1\uc5d0 \uc801\uc6a9\ud574 \uace0\uac1d\uc774 \uc2dd\uc0ac \uc804\ud6c4\uc5d0\ub3c4 \uc774\uc57c\uae30\ub97c \ubc1c\uacac\ud560 \uc218 \uc788\ub3c4\ub85d \uad6c\uc131\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc2dc\uac01 \uc2dc\uc2a4\ud15c\uc758 \uc911\uc2ec\uc740 \ub3c4\ud1a0\ub9ac\uc785\ub2c8\ub2e4. \ub3c4\ud1a0\ub9ac\ub294 \ube0c\ub79c\ub4dc\ub97c \ub300\ud45c\ud558\ub294 \ub85c\uace0\uac00 \ub418\uae30\ub3c4 \ud558\uace0, \ub3d9\ubb3c\uc774 \uc218\uc9d1\ud558\ub294 \uc2dd\uc7ac\ub8cc\ub098 \ud654\uba74\uc744 \ucc44\uc6b0\ub294 \uc7a5\uc2dd \uc694\uc18c\ub85c\ub3c4 \ubcc0\ud569\ub2c8\ub2e4. \ud558\ub098\uc758 \ud615\ud0dc\uc5d0 \uace0\uc815\ub41c \uc2ec\ubcfc\ubcf4\ub2e4 \uc0c1\ud669\uc5d0 \ub9de\ucdb0 \uc5ed\ud560\uc744 \ubc14\uafb8\ub294 \uadf8\ub798\ud53d \uc7a5\uce58\ub85c \ud65c\uc6a9\ud574 \ub2e4\uc591\ud55c \uc811\uc810\uc5d0 \uc77c\uad00\uc131\uacfc \ubcc0\ud654\ub97c \ud568\uaed8 \ubd80\uc5ec\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uac04\uacb0\ud558\uace0 \uc815\ub3c8\ub41c \ud0c0\uc774\ud3ec\uadf8\ub798\ud53c \uc704\uc5d0 Roberts Rurans\uc758 \ud45c\ud604\ub825 \uac15\ud55c \uc77c\ub7ec\uc2a4\ud2b8\ub808\uc774\uc158\uc744 \uacb0\ud569\ud55c \uac83\ub3c4 \ud2b9\uc9d5\uc785\ub2c8\ub2e4. \ub530\ub73b\ud55c \uc0c9\uacfc \uc190\uc73c\ub85c \uadf8\ub9b0 \ub4ef\ud55c \ud615\ud0dc\ub294 \ub808\uc2a4\ud1a0\ub791 \ub0b4\ubd80\uc758 \uc624\ub798\ub41c \ubaa9\uc7ac\uc640 \uc9c1\ubb3c, \ubcbd\ub09c\ub85c, \uc5ed\uc0ac\uc801\uc778 \uc544\uce58\ud615 \uacf5\uac04\uacfc \uc5f0\uacb0\ub418\uba70 \uc54c\ud504\uc2a4\uc758 \uc7a5\uc18c\uc131\uc744 \uc804\ub2ec\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ubc88 \uc544\uc774\ub374\ud2f0\ud2f0\ub294 \uc74c\uc2dd\uc758 \ud488\uc9c8\uc774\ub098 \uace0\uae09\uc2a4\ub7ec\uc6c0\uc744 \uc9c1\uc811 \uc124\uba85\ud558\ub294 \ub300\uc2e0, \uc6b4\uc601\uc790\uc758 \uc774\ub984\uacfc \uc2dd\uc7ac\ub8cc\ub97c \uc218\uc9d1\ud558\ub294 \uc2b5\uad00\uc744 \ube0c\ub79c\ub4dc \uc11c\uc0ac\ub85c \ubc1c\uc804\uc2dc\ucf30\uc2b5\ub2c8\ub2e4. \ub3c4\ud1a0\ub9ac\uc640 \ub2e4\ub78c\uc950\ub77c\ub294 \uae30\uc5b5\ud558\uae30 \uc26c\uc6b4 \uad00\uacc4\ub97c \uc911\uc2ec\uc5d0 \ub450\uace0 \uacf5\uac04, \uc74c\uc2dd, \uc778\uc1c4\ubb3c\uc5d0 \uc774\uc57c\uae30\ub97c \uc774\uc5b4 \ubd99\uc5ec \ub808\uc2a4\ud1a0\ub791\uc758 \uac1c\uc131\uc744 \uad6c\ucd95\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"1350\" style=\"aspect-ratio: 1080 \/ 1350;\" width=\"1080\" autoplay controls muted src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/07_Instagram-1.mp4\" playsinline><\/video><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-819x1024.jpg\" alt=\"\" class=\"wp-image-67219\" srcset=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-819x1024.jpg 819w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-240x300.jpg 240w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-768x960.jpg 768w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-1229x1536.jpg 1229w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-1638x2048.jpg 1638w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-1320x1650.jpg 1320w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-600x750.jpg 600w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/02_Instagram-1-scaled.jpg 2048w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-819x1024.jpg\" alt=\"\" class=\"wp-image-67220\" srcset=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-819x1024.jpg 819w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-240x300.jpg 240w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-768x960.jpg 768w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-1229x1536.jpg 1229w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-1638x2048.jpg 1638w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-1320x1650.jpg 1320w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-600x750.jpg 600w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/03_Instagram-1-scaled.jpg 2048w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-819x1024.jpg\" alt=\"\" class=\"wp-image-67222\" srcset=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-819x1024.jpg 819w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-240x300.jpg 240w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-768x960.jpg 768w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-1229x1536.jpg 1229w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-1638x2048.jpg 1638w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-1320x1650.jpg 1320w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-600x750.jpg 600w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/01_Instagram-scaled.jpg 2048w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>More and Sources<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.aiche.at\/\">https:\/\/www.aiche.at\/<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>\uc624\uc2a4\ud2b8\ub9ac\uc544 \ub514\uc790\uc778 \uc2a4\ud29c\ub514\uc624 Bruch\uac00 \uc54c\ud504\uc2a4 \uc9c0\uc5ed \ubc14\ud2b8\ud638\ud504\uac00\uc288\ud0c0\uc778\uc5d0 \uc704\uce58\ud55c \ub808\uc2a4\ud1a0\ub791 \u2018Speiselokal Aiche\u2019\uc758 \ube0c\ub79c\ub4dc \uc544\uc774\ub374\ud2f0\ud2f0\ub97c \uc124\uacc4\ud588\uc2b5\ub2c8\ub2e4. \uc170\ud504\uc774\uc790 \uc6b4\uc601\uc790\uc778 \ud1a0\ube44\uc544\uc2a4 \uc544\uc774\ud788\ud638\ub978\uc758 \uc131\uacfc \uc88b\uc740 \uc2dd\uc7ac\ub8cc\ub97c \uc218\uc9d1\ud574 \uc800\uc7a5\ud558\ub294 \ud0dc\ub3c4\uc5d0\uc11c \ucd9c\ubc1c\ud574, \ub808\uc2a4\ud1a0\ub791\uc744 \ud558\ub098\uc758 \uc694\ub9ac \ub3d9\ud654\ucc98\ub7fc \ud45c\ud604\ud588\uc2b5\ub2c8\ub2e4. \ube0c\ub79c\ub4dc \uc138\uacc4\uc5d0\ub294 \uc2dd\uc7ac\ub8cc\ub97c \ubaa8\uc73c\uace0 \uc694\ub9ac\ud574 \ub098\ub204\uc5b4 \uba39\ub294 \ub2e4\ub78c\uc950\uc640 \uc5ec\ub7ec \ub3d9\ubb3c \uce90\ub9ad\ud130\uac00 \ub4f1\uc7a5\ud569\ub2c8\ub2e4. \uc54c\ud504\uc2a4 \uc9c0\uc5ed\uc758 \uc790\uc5f0\uacfc \uc124\ud654\uc5d0\uc11c \uc601\uac10\uc744 \uc5bb\uc740 \uc77c\ub7ec\uc2a4\ud2b8\ub808\uc774\uc158\uc744 \uba54\ub274\uc640 \uba85\ud568, \ucd08\ub300\uc7a5, \ucf54\uc2a4\ud130, \uc0c1\ud488\uad8c, \uc2dd\uae30 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":67218,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[4,620],"tags":[],"class_list":["post-67217","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-brand"],"acf":[],"jetpack_featured_media_url":"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/07\/08_Instagram.jpg","publishpress_future_action":{"enabled":false,"date":"2026-08-10 13:25:18","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/67217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/comments?post=67217"}],"version-history":[{"count":1,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/67217\/revisions"}],"predecessor-version":[{"id":67223,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/67217\/revisions\/67223"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/media\/67218"}],"wp:attachment":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/media?parent=67217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/categories?post=67217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/tags?post=67217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}