{"id":65252,"date":"2026-06-24T11:00:00","date_gmt":"2026-06-24T02:00:00","guid":{"rendered":"https:\/\/designcompass.org\/?p=65252"},"modified":"2026-06-26T08:43:59","modified_gmt":"2026-06-25T23:43:59","slug":"veda-defi-infrastructure-brand-identity","status":"publish","type":"post","link":"https:\/\/designcompass.org\/en\/2026\/06\/24\/veda-defi-infrastructure-brand-identity\/","title":{"rendered":"Veda Unveils DeFi Infrastructure Brand Identity"},"content":{"rendered":"<p class=\"wp-block-paragraph\">DeFi infrastructure protocol Veda has unveiled a new brand identity. Veda is an infrastructure that supports Vault products for institutions and financial applications. It helps users access optimized profit structures by automatically allocating capital across various strategies and protocols.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The new identity was designed around growth, movement, and financial products. The key element is the custom logo symbol. The symbol is based on the letter V, the first letter of Veda, and incorporates a direction pointing upward to the right. This reflects the nature of the platform, which emphasizes optimization and performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A key element of the brand system is the custom coin graphic. Each coin represents a different Vault product within the ecosystem. Through this, Veda has created a scalable visual system that remains relevant as the product portfolio grows. At the same time, it visually conveys the depth and complexity of the infrastructure behind each financial product.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This branding is an attempt to make the technical infrastructure in the DeFi sector appear as a clearer product experience. By using the logo, coin system, and auxiliary graphics together, we established Veda&#039;s unique identity and refined the complex financial structure into a brand that is easier to recognize.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"960\" style=\"aspect-ratio: 720 \/ 960;\" width=\"720\" autoplay controls loop muted src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co_.mp4\" playsinline><\/video><\/figure>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"960\" style=\"aspect-ratio: 720 \/ 960;\" width=\"720\" autoplay controls loop muted src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co_-1.mp4\" playsinline><\/video><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-768x1024.jpg\" alt=\"\" class=\"wp-image-65253\" srcset=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-768x1024.jpg 768w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-225x300.jpg 225w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-600x800.jpg 600w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image.jpg 1080w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-1-768x1024.jpg\" alt=\"\" class=\"wp-image-65256\" srcset=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-1-768x1024.jpg 768w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-1-225x300.jpg 225w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-1-600x800.jpg 600w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-Photo-by-HOLOGRAPHIK-on-June-23-2026.-May-be-an-image-1.jpg 1080w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>More and Sources<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.instagram.com\/p\/DZ7HhzBjl9q\/\">    https:\/\/www.instagram.com\/p\/DZ7HhzBjl9q\/<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>DeFi \uc778\ud504\ub77c \ud504\ub85c\ud1a0\ucf5c Veda\uac00 \uc0c8 \ube0c\ub79c\ub4dc \uc544\uc774\ub374\ud2f0\ud2f0\ub97c \uacf5\uac1c\ud588\uc2b5\ub2c8\ub2e4. Veda\ub294 \uae30\uad00\uacfc \uae08\uc735 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \uc704\ud55c \ubcfc\ud2b8 \uc81c\ud488\uc744 \uc9c0\uc6d0\ud558\ub294 \uc778\ud504\ub77c\uc785\ub2c8\ub2e4. \uc5ec\ub7ec \uc804\ub7b5\uacfc \ud504\ub85c\ud1a0\ucf5c\uc5d0 \uc790\ubcf8\uc744 \uc790\ub3d9 \ubc30\ubd84\ud574 \uc0ac\uc6a9\uc790\uac00 \ucd5c\uc801\ud654\ub41c \uc218\uc775 \uad6c\uc870\uc5d0 \uc811\uadfc\ud560 \uc218 \uc788\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4. \uc0c8 \uc544\uc774\ub374\ud2f0\ud2f0\ub294 \uc131\uc7a5, \uc6c0\uc9c1\uc784, \uae08\uc735 \uc0c1\ud488\uc744 \uc911\uc2ec\uc73c\ub85c \uc124\uacc4\ub410\uc2b5\ub2c8\ub2e4. \ud575\uc2ec \uc694\uc18c\ub294 \ub9de\ucda4\ud615 \ub85c\uace0 \uc2ec\ubc8c\uc785\ub2c8\ub2e4. \uc2ec\ubc8c\uc740 Veda\uc758 \uccab \uae00\uc790\uc778 V\ub97c \uae30\ubc18\uc73c\ub85c \ub9cc\ub4e4\uc5b4\uc84c\uace0, \uc624\ub978\ucabd \uc704\ub97c \ud5a5\ud558\ub294 \ubc29\ud5a5\uc131\uc744 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":65257,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[4,621],"tags":[],"class_list":["post-65252","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-service"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-08-31 12:49:19","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"jetpack_featured_media_url":"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@holographik.co-0.48.jpg","_links":{"self":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/65252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/comments?post=65252"}],"version-history":[{"count":1,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/65252\/revisions"}],"predecessor-version":[{"id":65258,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/65252\/revisions\/65258"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/media\/65257"}],"wp:attachment":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/media?parent=65252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/categories?post=65252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/tags?post=65252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}