{"id":64912,"date":"2026-06-18T09:00:00","date_gmt":"2026-06-18T00:00:00","guid":{"rendered":"https:\/\/designcompass.org\/?p=64912"},"modified":"2026-06-18T07:45:26","modified_gmt":"2026-06-17T22:45:26","slug":"ask-pinterest-ai-shopping-app","status":"publish","type":"post","link":"https:\/\/designcompass.org\/en\/2026\/06\/18\/ask-pinterest-ai-shopping-app\/","title":{"rendered":"Pinterest Unveils AI Shopping App Ask Pinterest"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Pinterest has unveiled Ask Pinterest, a new app experimenting with an AI-based shopping experience. Ask Pinterest is a conversational service that provides ideas, product recommendations, and shopping inspiration tailored to the user&#039;s tastes and context when they ask questions in natural language.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While the existing Pinterest search was keyword and image-centric, Ask Pinterest focuses on handling more complex shopping situations. For example, you can converse with AI to navigate processes that are difficult to resolve with a single search query, such as planning a dinner party on a budget, finding a personal gift, or decorating a room over an extended period.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The core of Ask Pinterest is Pinterest&#039;s Taste Graph. The Taste Graph is Pinterest&#039;s internal data system that connects users&#039; interests, tastes, and visual preferences. Ask Pinterest is designed to leverage this to provide more personalized recommendations tailored to users&#039; intentions and tastes. For logged-in users, answers can be made more sophisticated based on their saved Pins and Boards.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pinterest launched Ask Pinterest as a separate experimental app rather than integrating it directly into the main app. This approach was designed to quickly test how AI can assist with shopping exploration and product discovery without disrupting the existing Pinterest experience. The company explained that the learning gained from Ask Pinterest could be incorporated into the future development of AI features for the main Pinterest app.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This announcement comes amidst a trend of Pinterest expanding AI across the shopping and advertising sectors. Along with Ask Pinterest, Pinterest also unveiled Business Assistant for advertisers, the Pinterest Model Context Protocol, and Performance+ creative features. This reflects Pinterest&#039;s assessment that search and shopping are shifting from simple keyword input to a focus on context, tastes, and recommendations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ask Pinterest is not yet a fully launched service but an experimental app available to a limited number of users. However, given that it combines Pinterest&#039;s visual preference data with an AI conversational interface, it can be seen as an example of how shopping search will change in the future.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-3-1024x576.webp\" alt=\"\" class=\"wp-image-64914\" srcset=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-3-1024x576.webp 1024w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-3-300x169.webp 300w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-3-768x432.webp 768w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-3-1536x864.webp 1536w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-3-1320x743.webp 1320w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-3-600x338.webp 600w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-3.webp 1680w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"469\" src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-2-1024x469.webp\" alt=\"\" class=\"wp-image-64915\" srcset=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-2-1024x469.webp 1024w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-2-300x137.webp 300w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-2-768x352.webp 768w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-2-1536x703.webp 1536w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-2-1320x604.webp 1320w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-2-600x275.webp 600w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping-2.webp 1680w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>More and Sources<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/newsroom.pinterest.com\/news\/cannes-2026\/\">https:\/\/newsroom.pinterest.com\/news\/cannes-2026\/<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Pinterest\uac00 AI \uae30\ubc18 \uc1fc\ud551 \uacbd\ud5d8\uc744 \uc2e4\ud5d8\ud558\ub294 \uc0c8\ub85c\uc6b4 \uc571 Ask Pinterest\ub97c \uacf5\uac1c\ud588\uc2b5\ub2c8\ub2e4. Ask Pinterest\ub294 \uc0ac\uc6a9\uc790\uac00 \uc790\uc5f0\uc5b4\ub85c \uc9c8\ubb38\ud558\uba74 \ucde8\ud5a5\uacfc \ub9e5\ub77d\uc5d0 \ub9de\ub294 \uc544\uc774\ub514\uc5b4, \uc81c\ud488 \ucd94\ucc9c, \uc1fc\ud551 \uc601\uac10\uc744 \uc81c\uacf5\ud558\ub294 \ub300\ud654\ud615 \uc11c\ube44\uc2a4\uc785\ub2c8\ub2e4. \uae30\uc874 Pinterest \uac80\uc0c9\uc774 \ud0a4\uc6cc\ub4dc\uc640 \uc774\ubbf8\uc9c0 \uc911\uc2ec\uc774\uc5c8\ub2e4\uba74, Ask Pinterest\ub294 \ub354 \ubcf5\uc7a1\ud55c \uc1fc\ud551 \uc0c1\ud669\uc744 \ub2e4\ub8e8\ub294 \ub370 \ucd08\uc810\uc744 \ub9de\ucdc4\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \uc608\uc0b0\uc5d0 \ub9de\ucdb0 \ub514\ub108 \ud30c\ud2f0\ub97c \uc900\ube44\ud558\uac70\ub098, \uac1c\uc778\uc801\uc778 \uc120\ubb3c\uc744 \ucc3e\uac70\ub098, \uae34 \uc2dc\uac04\uc5d0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":64913,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[4,621],"tags":[],"class_list":["post-64912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-service"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-08-31 14:08:08","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"jetpack_featured_media_url":"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/04_Pinterests-new-AI-tools-for-the-discovery-era-from-ads-to-personalized-shopping.jpg","_links":{"self":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/64912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/comments?post=64912"}],"version-history":[{"count":1,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/64912\/revisions"}],"predecessor-version":[{"id":64916,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/posts\/64912\/revisions\/64916"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/media\/64913"}],"wp:attachment":[{"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/media?parent=64912"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/categories?post=64912"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/designcompass.org\/en\/wp-json\/wp\/v2\/tags?post=64912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}