{"id":64890,"date":"2026-06-17T09:34:38","date_gmt":"2026-06-17T00:34:38","guid":{"rendered":"https:\/\/designcompass.org\/?p=64890"},"modified":"2026-06-18T14:22:44","modified_gmt":"2026-06-18T05:22:44","slug":"universal-music-publishing-group-new-brand-identity","status":"publish","type":"post","link":"https:\/\/designcompass.org\/en\/2026\/06\/17\/universal-music-publishing-group-new-brand-identity\/","title":{"rendered":"\uc9c0\uad6c\ub97c \ubc18\uc804\ud55c \uc720\ub2c8\ubc84\uc124 \ubba4\uc9c1 \ub9ac\ube0c\ub79c\ub529"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\uc138\uacc4 \ucd5c\ub300 \uc74c\uc545 \ud37c\ube14\ub9ac\uc2f1 \uae30\uc5c5 \uc911 \ud558\ub098\uc778 Universal Music Publishing Group(UMPG)\uac00 \uc0c8\ub85c\uc6b4 \ube0c\ub79c\ub4dc \uc544\uc774\ub374\ud2f0\ud2f0\ub97c \uacf5\uac1c\ud588\uc2b5\ub2c8\ub2e4. \uc774\ubc88 \ub9ac\ube0c\ub79c\ub529\uc740 \ub178\ub798\uc640 \uc791\uace1\uac00\uc758 \ubb38\ud654\uc801 \uac00\uce58\ub97c \ub354\uc6b1 \uac15\uc870\ud558\uae30 \uc704\ud55c \ubaa9\uc801\uc73c\ub85c \uc9c4\ud589\ub410\uc73c\uba70, \uc0c8\ub85c\uc6b4 \ub85c\uace0\uc640 \ube44\uc8fc\uc5bc \uc2dc\uc2a4\ud15c, \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc774 \ud568\uaed8 \ub3c4\uc785\ub410\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0c8\ub85c\uc6b4 \ub85c\uace0\ub294 \uae30\uc874 \uc720\ub2c8\ubc84\uc124\uc758 \uc0c1\uc9d5\uc778 \uc9c0\uad6c\ubcf8 \uc774\ubbf8\uc9c0\ub97c \ud604\ub300\uc801\uc73c\ub85c \uc7ac\ud574\uc11d\ud588\uc2b5\ub2c8\ub2e4. \ub124 \uac1c\uc758 \ud504\ub808\uc784 \ud615\ud0dc\ub294 \uc138\uacc4 \uacf3\uacf3\uc758 \uc791\uace1\uac00 \ucee4\ubba4\ub2c8\ud2f0\ub97c \uc758\ubbf8\ud558\uba70, \uc911\uc559\uc758 \uc6d0\ud615 \uacf5\uac04\uc740 \uce74\uba54\ub77c \ud504\ub808\uc784\uc744 \uc5f0\uc0c1\uc2dc\ud0a4\ub3c4\ub85d \uc124\uacc4\ub410\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc74c\uc545 \uc0b0\uc5c5\uc758 \uc911\uc2ec\uc5d0 \uc788\ub294 \uc791\uace1\uac00\uc640 \ucc3d\uc791\uc790\ub97c \ube44\ucd94\uaca0\ub2e4\ub294 \uc758\ubbf8\ub97c \ub2f4\uc558\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ube0c\ub79c\ub4dc \uc2dc\uc2a4\ud15c \uc804\ubc18\uc740 \uae00\ub85c\ubc8c \ud06c\ub9ac\uc5d0\uc774\ud2f0\ube0c \uc5d0\uc774\uc804\uc2dc GrandArmy\uac00 \uac1c\ubc1c\ud588\uc2b5\ub2c8\ub2e4. \ub85c\uace0\ubfd0 \uc544\ub2c8\ub77c \uceec\ub7ec \uc2dc\uc2a4\ud15c\uacfc \ubaa8\uc158, \uc0ac\uc6b4\ub4dc \uc544\uc774\ub374\ud2f0\ud2f0\uae4c\uc9c0 \ud3ec\ud568\ud55c \ud1b5\ud569 \ube0c\ub79c\ub4dc \uccb4\uacc4\ub97c \uad6c\ucd95\ud588\uc73c\uba70, \uc804 \uc138\uacc4 UMPG \uc870\uc9c1\uc774 \uc77c\uad00\ub41c \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud560 \uc218 \uc788\ub3c4\ub85d \uc124\uacc4\ub410\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">UMPG\ub294 \uc0c8\ub85c\uc6b4 \ube0c\ub79c\ub4dc \uc2ac\ub85c\uac74\uc73c\ub85c \u201cWe get songs heard. We get songwriters paid. Wherever songs go, We Are A World Ahead.\u201d\ub97c \uc81c\uc2dc\ud588\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uc74c\uc545 \uc0b0\uc5c5\uc5d0\uc11c \uc791\uace1\uac00\uc758 \uad8c\ub9ac \ubcf4\ud638\uc640 \uac00\uce58 \ud655\uc0b0\uc744 \uae30\uc5c5\uc758 \ud575\uc2ec \uc5ed\ud560\ub85c \uc0bc\uaca0\ub2e4\ub294 \uc758\ubbf8\ub97c \ub2f4\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ubc88 \ub9ac\ube0c\ub79c\ub529\uacfc \ud568\uaed8 UMPG\ub294 \uc74c\uc545 \ud37c\ube14\ub9ac\uc2f1 \uc0b0\uc5c5\uc744 \uc18c\uac1c\ud558\ub294 \uc20f\ud3fc \ucf58\ud150\uce20 \uc2dc\ub9ac\uc988 \u2018Publishing 101\u2019\ub3c4 \uc2dc\uc791\ud569\ub2c8\ub2e4. A&amp;R, \uc2f1\ud06c \ub77c\uc774\uc120\uc2f1, \ub85c\uc5f4\ud2f0 \uad00\ub9ac \ub4f1 \uc74c\uc545 \ud37c\ube14\ub9ac\uc2f1\uc758 \uc8fc\uc694 \uc5ed\ud560\uc744 \ub300\uc911\uc5d0\uac8c \uc124\uba85\ud558\ub294 \ucf58\ud150\uce20\ub97c \uc21c\ucc28\uc801\uc73c\ub85c \uacf5\uac1c\ud560 \uc608\uc815\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/umpg-819x1024.jpg\" alt=\"\" class=\"wp-image-64892\" srcset=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/umpg-819x1024.jpg 819w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/umpg-240x300.jpg 240w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/umpg-768x960.jpg 768w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/umpg-600x750.jpg 600w, https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/umpg.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"2700\" style=\"aspect-ratio: 2160 \/ 2700;\" width=\"2160\" autoplay controls muted src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/@umpg.mp4\" playsinline><\/video><\/figure>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"2700\" style=\"aspect-ratio: 2160 \/ 2700;\" width=\"2160\" autoplay controls muted src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/02_@umpg.mp4\" playsinline><\/video><\/figure>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"2700\" style=\"aspect-ratio: 2160 \/ 2700;\" width=\"2160\" autoplay controls muted src=\"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/03_@umpg.mp4\" playsinline><\/video><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>More and Sources<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.universalmusic.com\/universal-music-publishing-group-unveils-new-brand-identity-to-amplify-the-importance-of-songwriters-and-the-teams-behind-them\/?utm_source=chatgpt.com\">https:\/\/www.universalmusic.com\/universal-music-publishing-group-unveils-new-brand-identity-to-amplify-the-importance-of-songwriters-and-the-teams-behind-them\/?utm_source=chatgpt.com<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>\uc138\uacc4 \ucd5c\ub300 \uc74c\uc545 \ud37c\ube14\ub9ac\uc2f1 \uae30\uc5c5 \uc911 \ud558\ub098\uc778 Universal Music Publishing Group(UMPG)\uac00 \uc0c8\ub85c\uc6b4 \ube0c\ub79c\ub4dc \uc544\uc774\ub374\ud2f0\ud2f0\ub97c \uacf5\uac1c\ud588\uc2b5\ub2c8\ub2e4. \uc774\ubc88 \ub9ac\ube0c\ub79c\ub529\uc740 \ub178\ub798\uc640 \uc791\uace1\uac00\uc758 \ubb38\ud654\uc801 \uac00\uce58\ub97c \ub354\uc6b1 \uac15\uc870\ud558\uae30 \uc704\ud55c \ubaa9\uc801\uc73c\ub85c \uc9c4\ud589\ub410\uc73c\uba70, \uc0c8\ub85c\uc6b4 \ub85c\uace0\uc640 \ube44\uc8fc\uc5bc \uc2dc\uc2a4\ud15c, \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc774 \ud568\uaed8 \ub3c4\uc785\ub410\uc2b5\ub2c8\ub2e4. \uc0c8\ub85c\uc6b4 \ub85c\uace0\ub294 \uae30\uc874 \uc720\ub2c8\ubc84\uc124\uc758 \uc0c1\uc9d5\uc778 \uc9c0\uad6c\ubcf8 \uc774\ubbf8\uc9c0\ub97c \ud604\ub300\uc801\uc73c\ub85c \uc7ac\ud574\uc11d\ud588\uc2b5\ub2c8\ub2e4. \ub124 \uac1c\uc758 \ud504\ub808\uc784 \ud615\ud0dc\ub294 \uc138\uacc4 \uacf3\uacf3\uc758 \uc791\uace1\uac00 \ucee4\ubba4\ub2c8\ud2f0\ub97c \uc758\ubbf8\ud558\uba70, \uc911\uc559\uc758 \uc6d0\ud615 \uacf5\uac04\uc740 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":64891,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[4],"tags":[],"class_list":["post-64890","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"jetpack_featured_media_url":"https:\/\/designcompass.org\/wp-content\/uploads\/2026\/06\/UMPG_New-Logo-scaled-1.jpg","publishpress_future_action":{"enabled":false,"date":"2026-08-12 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